Intelligence Briefs
- Market sector intelligence curated for organizational leaders and THINK Strategists — signals, gaps, and windows to act on.
- How a $2.4B infrastructure gap creates a procurement window for emerging contractors.
Playbooks
- A playbook that defines HOW you win + a Digital Employee skill that executes daily.
Digital Employees
A Digital Employee is an AI configured for a specific organizational role — not a generic chatbot, but a purposeful, scoped AI worker. I build these for government contractors, HBCUs, chambers, and economic development agencies through Compound Leverage.
- Access more Digital Employees and Skills
The Strategist Toolkit
My recommended AI stack. Start with the free versions — upgrade when the value is undeniable. Use the right tool for the right job.
Thinking & Strategy
Research & Search
Building & Coding
Nice to Haves
Category Design
Most organizations fight for position inside a category someone else defined. Category Design is the discipline of creating a new category — naming a problem the market didn't know it had, and positioning yourself as the only logical solution.
I apply Category Design to help government contractors, HBCUs, and economic development organizations stop competing on price and start owning the conversation. The organizations that define the category capture disproportionate attention, budget, and talent.
Quotes
Epictetus
"Don't explain your philosophy. Embody it."
— Epictetus
"If you want to improve, be content to be thought foolish and stupid."
— Epictetus
Marcus Aurelius
"Waste no more time arguing what a good man should be. Be one."
— Marcus Aurelius, Meditations
"The impediment to action advances action. What stands in the way becomes the way."
— Marcus Aurelius, Meditations
"You have power over your mind — not outside events. Realize this, and you will find strength."
— Marcus Aurelius, Meditations
Seneca
"Begin at once to live, and count each separate day as a separate life."
— Seneca, Letters from a Stoic
"Associate with people who are likely to improve you. Welcome those who you are capable of improving."
— Seneca
Musonius Rufus
"In many circumstances, we do not deal with our affairs in accordance with correct assumptions, but rather we follow thoughtless habit."
— Musonius Rufus
Zeno of Citium
"Acta non verba. Deeds not words."
— Zeno of Citium
Steve Jobs
"Stay hungry. Stay foolish."
— Steve Jobs, Stanford Commencement 2005
Other
"Obsession is going to beat talent every time."
— Adam Sandler
Books
-
Play Bigger — Ramadan, Peterson, Lochhead, Maney Category DesignThe definitive text on category creation. Required reading for anyone building something new.
-
Meditations — Marcus Aurelius StoicismDaily practice. Read a passage before any consequential decision.
-
The Mom Test — Rob Fitzpatrick StrategyHow to talk to customers and not be lied to. Best customer discovery book written.
-
Thinking in Systems — Donella Meadows SystemsFoundational for understanding why organizations resist change — and where to intervene.
-
Letters from a Stoic — Seneca StoicismOn time, purpose, and the examined life. Timeless.
-
Ego Is the Enemy — Ryan Holiday StoicismThe war against entitlement starts before the first win. Essential for anyone building something that matters.
-
The Daily Stoic — Ryan Holiday Stoicism365 meditations on wisdom, perseverance, and the art of living. A daily operating system.
-
Measure What Matters — John Doerr StrategyThe OKR framework that scaled Google and Intel. Execution without accountability is theater.
-
Mastery — Robert Greene StrategyThe path from apprentice to master. Deliberate practice, mentorship, and the long game.
-
The 48 Laws of Power — Robert Greene StrategyPower dynamics laid bare. Read it to understand the game, not just play it.
-
Atomic Habits — James Clear SystemsSystems over goals. The identity-based approach to building behaviors that compound.
-
Superconsumers — Eddie Yoon Category DesignYour most passionate customers are the signal. Find the superconsumer and you find the category.
-
Zero to One — Peter Thiel Category DesignMonopoly thinking. Every great business builds something nobody else has — then captures the market it created.
-
Start with Why — Simon Sinek LeadershipPeople don't buy what you do — they buy why you do it. The framework for building movements, not just businesses.
Upcoming Events
Newsletter
My latest thinking for THINK strategists.
- How to identify the market gap your competitors can't see and build a system to own it.
- A real diagnostic that turned a tool request into a revenue-generating Digital Employee.
- Why tool-first AI users will fall behind — and what separates the strategists from the operators.
- The framework that shifts you from hourly billing to outcome-based leverage.
Speaking
Recent & Upcoming Stages